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individeo

Startup

Integrated programmatic solution for mass customization of internet ads' content and look in real time.

SECTORES

WEB OFICIAL

About individeo

Individeo uses data about the viewer (e.g. personal preferences, browsing history, purchase intentions, interests, etc.) together with real-time information (e.g. local weather, current pollen concentration, local traffic information, stock prices, TV & cinema programs, etc.) to create a unique, individual version of a given ad that “filters into” viewers’ consciousness and is perceived as important in the current context (blue car syndrome).

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