Credithood solves the biggest SMB problem - raising funds for growth. Through our platform, SMB raise funds from its repeat customer base in return for a discount on goods/services purchased during the term of the loan. Amount lent and not used for goods or services during the term of the loan, is repaid in cash at the end of the term. There is no paper work, no credit score, no external creditworthiness evaluation of the SMB. The whole transaction is based on the reputation of the SMB as perceived by its customer. They leverage the vote of confidence SMB received from its customers by collaborating with financial institutions like banks to top-up the amount raised from the customers by data-mining all the information gathered on SMB to create a new factor for its credit evaluation - “the Reputation Score” where the process is very easy and intuitive.
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