The blog for startups and investors
In the business world, you’ve likely heard the terms ‘leader’ and ‘manager’ being thrown around quite frequently. While some people use the two terms synonymously, the roles are actually quite distinct, with each offering unique benefits to their organizations. When it comes to leaders versus managers, which do startups need more?
The omnichannel approach allows marketers to create consistent, deeply nurturing experiences for customers across the many different channels. Email is one of the strongest components of your omnichannel marketing strategy.
Setting up a business is a lot of hard work. But what is even more difficult is keeping your baby afloat. So what can you do to ensure that your startup stays on track?
To create an amazing marketing plan, you do not need to spend a lot of money. All you need are time, creativity, and consistent effort. A structured plan while keeping some important things in mind will allow you to boost up your sales like never before. Based on the journey of several successful start-ups, we have created a list of 7 things you need to consider in your marketing plan for a successful start-up.
Some might deny this, but over time, running a business, you might have asked this question; when will I find my next set of customers? Or will my next customers find me? Those two questions seem like a challenge for business owners. And the true answer to those questions is a great marketing strategy.
It is often difficult to create a very productive work environment nowadays. This applies to both technical and psychological aspects. In this article, you will find some very useful tools that can help you boost efficiency and overall productivity even if you have gone 100% remote.
E-commerce is a competitive space where it is hard to establish a brand name. Moreover, established companies with ample resources generally outperform the startups who are new to the ecosystem. Moreover, most of us tend to associate startups with online businesses; however, many of them are now pivoting back to brick and mortar spaces.
Imagine having invested your hard-earned income for your retirement in the financial market or stocks through a broker who promises to double it as time goes. Then one day realizing you have fallen victim to an unscrupulous scam and lost all your life savings. It could have been bad financial investment advice or investment fraud, but for you, your retirement savings are gone.
Nowadays, social media isn’t just another optional marketing channel for small businesses and startups. It is essential for getting your brand out there and a great way to connect with your audience. In addition, it is far less expensive than other marketing channels.