How-tos

How-to and guides for startups and investors: tutorials, tips, guidelines. Learn how to get found and funded. Learn how to become a better investor. From people with first-hand experience.


Startups’ Approach to Simplifying Finances with Innovative Budgeting Techniques

For startups, managing finances efficiently is as crucial as it is for individuals. The lean and agile nature of startups requires innovative financial strategies that not only ensure operational efficiency but also foster long-term sustainability. Like many striving for financial stability, startups face similar challenges, albeit on a different scale. Here’s how startups are revolutionizing budgeting techniques and how these methods can be ...

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How to Boost Startup Visibility with Professional Video Editing

It has become challenging to maintain the attention of potential customers, given the advancement of the digital space and the appreciation of short, precise videos. Startups are finding themselves in a situation where they need to leverage various new tools to stand out, and one effective way to do this is by enhancing engagement and visibility through professional video editing. Given the proliferation of content across many platforms, you ...

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How Startups Can Plan for the Quantum Computing Revolution

A mind-bending tech shift is coming. Quantum computers are poised to solve problems that stump even the strongest supercomputers today. With this new technology comes new innovation—but also new challenges. Cybersecurity in particular will be impacted, as quantum computing will allow hackers to crack encryption that they previously could not. What does this mean for startups and other businesses? Increased risk of damaging data breaches. ...

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Five Digital Marketing Skills Entrepreneurs Should Know

If you have ever started a business, you will know that entrepreneurs wear many hats to run a business. From managing finances to overseeing operations, entrepreneurs have multiple responsibilities. There is one area that, in the past few years, has ballooned and cannot be overlooked anymore: digital marketing. If you are launching a startup or running an established business, understanding digital marketing is super important to getting ...

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How To Pick Up Potential IPO Stocks To Grow Your Portfolio

An initial public offering (IPO) stock allows investors to get in on the ground floor of companies with promising futures and the potential for rapid growth early on. Stock traders and investors typically choose a mix of high-risk and low-risk stocks to make their portfolio robust, choosing the right IPOs for maximum returns. Analyzing Stocks The stock market has thousands of listed companies and dozens of new stocks listed annually ...

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Tips on Fostering a Strong Work Community

Every business owner dreams of a buzzing workplace. One where colleagues get on with one another, know each other's strengths, and understand the importance of working in a team. Yet, there'll be many of us (in fact most of us) who have yet to work on a team that creates such inspiration. In fact, some team environments can be downright stifling. In order to avoid this, especially if you're at the start-up stage. We've asked some industry ...

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Unlocking Growth Opportunities With Data-Driven Innovation

Image by Luke Chesser on Unsplash A 2024 survey with 102 respondents revealed that 87.9 percent of leading enterprises in the United States focus on increasing their investments in data and analytics. This highlights the prevalence of data-driven innovation among industries. Businesses are embracing the systematic analysis of data to understand consumer behavior, unearth opportunities, and make informed growth decisions. However, ...

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Maximizing Revenue in Restaurant Business: Point-of-Sale Systems Explored

Posted on 04/04/2024

Revenue is the primary goal of any successful business, including those in the restaurant industry. The restaurant and food service industry is quite profitable. In 2021, the food service industry reached a market value of $2.52 trillion and is expected to reach $4.43 trillion by 2028. However, standing out in the restaurant business can be challenging, with several new food businesses getting established and expanding each year.  Poi...

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SEO Essentials for Startups: Building a Strong Online Foundation

Search engine optimization (SEO) may seem complicated, but it doesn't have to be, especially if you're just starting out. By focusing on some core essentials, your startup can build a strong online foundation that’ll serve you well into the future.  As startups have limited resources, you want to ensure the time and money you spend on SEO deliver results efficiently. The good news is you don't need to master advanced tactics right ...

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How to leverage social media to launch your startup

Posted on 09/01/2024

Starting a business is like building a rocket. You need the right fuel, trajectory, and guidance to take off. Social media has helped more startups launch off the ground and escape being stuck in quicksand faster than you could say "entrepreneurship." But how exactly do you leverage social media to launch your startup? First, understand that social media is not just about posting on Facebook or Twitter. It's a powerful tool for building ...

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