Tips for Writing Great Niche Content
Niche content focuses on words that are content-specific to the topic at hand. Whether you write for fun or to make additional income, what you write makes a huge difference to your audience. If you write about multiple different themes, you will have too many target audiences to please.
Writing about something you are passionate about is a good way to find your niche if you haven’t already. But, once you have your niche, you need to hone a few key skills to make sure your writing keeps readers coming back for more. Explore these few methods to improve your content writing skills and create a name for yourself as a great niche writer.
Short and To the Point
Nobody wants to read 2000 words about how to build a greenhouse, for instance. Most online readers want their information as soon as possible. They will generally scan an article to find specific content that they want to read about. More than 80% of online readers skim over text never reading anything word-for-word.
Great content writing comes from giving your audience bite-sized pieces of information that are easier to process. You want to write shorter sentences, but ones that still make sense. Don’t take half a page to make a simple point. You also don’t want to write too little. You risk writing poor-quality content that is hard to understand and doesn’t give enough information. Find a happy medium between 500 to 800 words per article.
Connect Readers to Beneficial Resources
Part of writing niche content is to provide your readers with accurate resources and information. For example, you want to write about buying Non-Fungible tokens (NFTs). You need to link your readers to a resource that will help them buy NFTs. Understand exactly how it works before you start writing. Only link your readers to resources that you trust. This way you can also gain their trust with credibility.
Be sure to give your readers resources that are useful and related to the topic. This means fact-checking everything you say to ensure your readers are getting accurate links. Research the subject entirely until you understand everything there is to know about it. It is also a good idea to link your work to other writers’ websites with similar content. It creates a healthy network of like-minded people you can collaborate with.
Become More Knowledgeable
When you write about a similar theme all the time, you start to become a subject matter expert. People start associating your work with particular topics because you have written a lot about them. Writing niche content means finding what you are passionate about, and what you can write about endlessly.
By writing niche content, you can also ask for higher rates because you would be considered a specialist in your field. The more knowledge you can gain, the more you will stand out as a niche content writer.
Other tips include using meaningful and catchy sub-headings, writing one idea per paragraph, and keeping your content interesting with distinctive and descriptive words.